FleishmanHillard combines strategic counsel with constant innovation.
In an article for Magazine de la Communication de Crise et Sensible, crisis communications specialist Hedi Hichri takes a close look at actions taken by Air France immediately following the crash of Flight 447, which disappeared en route from Rio de Janeiro to Paris on May 31, 2009. Hichri reviews the tragic chain of events and finds a case study on the importance of strategic communications in the face of a crisis.
Read: Crisis Communications: The Story of Air France Flight 447
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