News & Opinions
Fleishman-Hillard combines strategic counsel with constant innovation.
Sorted by Month: January 2011
ING Direct Canada Employee and Social Campaign Leads to IABC Award
With a brand built on trust, authenticity and advocacy, it’s no wonder the International Association of Business Communicators today recognized Peter Aceto, president and CEO of ING Direct Canada, as their 2010 Communicator of the Year. With support from Fleishman-Hillard, throughout 2010 Aceto drove employee communication and social media programs that made him and the ING Direct brand standout…Read Post
QP Summary – Monday, January 31, 2011
QP Summary – Monday, January 31, 2011Read Post
Passion and Politics
When Liberal Leader Michael Ignatieff gave a televised speech to his caucus on Tuesday afternoon, his passion was evident when he asked whether the Liberals were ready to govern, replying, “Yes! Yes! Yes!” The response quickly drew comparisons in the media to former Democratic presidential hopeful Howard Dean’s infamous 2004 “I have a scream” speech. [...] Read Post
Hand over your keys and step away from the computer
Would you give your employer access to your home voice message service? Let them rummage around your fridge for clues of what might turn out to be an embarrassing disclosure in the future? Would you give them your usernames and passwords for various social media sites? Well, it’s happening (at least the latter). Organizations are [...] Read Post
The Power of Being A Good Guy
Now that Ed Stelmach has announced that he won’t be running in the next Alberta election it’s probably a good time for some reflections on his time as Premier. We often hear people say, almost as a throwaway line, that so and so seems “nice”. Well Ed Stelmach really is a nice guy, and I [...] Read Post
Attack of the Ads
If famed ring announcer Michael Buffer was giving a synopsis of the current political environment in Ottawa he’d probably be saying, “Let’s Get Ready to Rumble.” After the recent release of campaign style attack ads by both the Liberals and Conservatives it looks like they are ready for a fight. It’s still up in the [...] Read Post
5 Really Good Reasons why there will be a Spring Election
5. Politicians around Parliament Hill are chafing at the bit and thinking they can break the log jam that has been evident in public opinion polling over the last two years. Each party knows that ‘Campaigns Matter’ and they believe they have the ability to run a winning campaign. This confidence amongst four parties – [...] Read Post
Approaching Politicians In An Election Atmosphere
I’ve heard it said that governments close their doors to stakeholders when election talk is in the air. Not so fast cowboy. It’s probably more accurate to say that as election talk heats up both governments and opposition parties focus their meetings with stakeholders on those organizations whose issues might come up in an election [...] Read Post
Can You Be a Politician Without a Website?
Anybody who’s anybody has a website. Communications folk say it’s a necessity, like a postal address and phone number, yet increasingly important because of the role search plays for the public in locating policians, political candidates, and key thought and opinion leaders on specific issues. But, do you actually need a website? As much as [...] Read Post
Most Activist Targets Respond the WRONG Way (Part II in a Series)
One of Fleishman-Hillard’s service specialties is planning and support for company response to activist protest campaigns. In examining case studies of companies that have been attacked, we have noticed a common pattern of response that many targetted organizations seem to follow as they begin to notice and deal with the attack. In general, targets move [...] Read Post »